Xcel Rank Ltd is a UK-registered digital marketing company providing services to plumbing, heating, HVAC, air conditioning and heat pump businesses.
We are committed to protecting personal information, respecting privacy and operating transparently.
This page explains how we collect, use and protect information, together with the terms that apply when using our website, www.xcelrank.co.uk.
Contact us at hello@xcelrank.com to exercise your rights or ask about this policy.
Contact Us →Xcel Rank Ltd is a UK-registered digital marketing company providing services to plumbing, heating, HVAC, air conditioning and heat pump businesses.
For personal information collected and used for our own business purposes, Xcel Rank Ltd is the data controller.
We may collect information when you visit our website, contact us, submit an enquiry or use our services. This may include:
For business development, we may also obtain relevant professional contact details from publicly available business websites, directories, social media platforms and reputable business information providers.
We use personal information for legitimate business purposes, including:
We do not sell personal information to third parties.
We process personal information in accordance with applicable UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and relevant amendments. Depending on the purpose, we may rely on:
Where processing relies on consent, you may withdraw it at any time.
We may contact businesses about relevant digital marketing services where permitted under UK law. We recognise that different rules apply to limited companies, sole traders and other business structures.
Where consent is required, we will obtain it or rely on a legally applicable exception.
We will identify ourselves in marketing communications and provide a suitable way to opt out.
You have the right to object to the use of your personal information for direct marketing at any time. To stop receiving marketing communications, email hello@xcelrank.com.
Our website may use cookies and similar technologies to support website functionality, security, analytics and advertising measurement. These may include:
We will provide information about the technologies in use and obtain consent where required by law.
Certain strictly necessary functions or qualifying statistical uses may be permitted without consent, subject to the applicable legal requirements.
Where required, visitors will be offered appropriate cookie choices and the ability to manage their preferences.
We may share relevant information with trusted service providers supporting our business, including website hosting, email, analytics, advertising, project management, invoicing and technical support services.
Authorised team members or contractors may also access information where necessary to deliver services.
We require appropriate safeguards when third parties process personal information on our behalf.
We may also disclose information where legally required.
Some service providers, systems or authorised team members may be located outside the United Kingdom.
Where personal information is transferred internationally, we will comply with applicable UK data protection requirements and use an appropriate lawful transfer mechanism and safeguards where required.
Information about relevant safeguards can be requested using our contact details.
We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse and disclosure.
We retain information only for as long as necessary for the purpose for which it was collected, taking into account contractual commitments, business requirements and applicable legal obligations.
Enquiry information, client records and financial documents may be retained for different periods depending on their purpose.
Where information is no longer required, we take appropriate steps to delete or anonymise it.
Under applicable UK data protection law, you may have the right to:
To exercise your rights, email hello@xcelrank.com.
You also have the right to complain to the Information Commissioner’s Office (ICO). ICO website: https://ico.org.uk
Our website may include links to external websites or platforms.
These websites operate independently and may have their own privacy policies and terms.
We are not responsible for the content, security or data handling practices of websites outside our control.
By using our website, you agree to use it lawfully and responsibly.
You must not attempt to gain unauthorised access, disrupt website operations, introduce harmful software or misuse website content.
We may take appropriate action to protect our website and services.
We aim to provide accurate, useful and up-to-date information.
However, the digital marketing industry changes regularly, including search algorithms, advertising platforms and technology.
Website information is provided for general informational purposes and may not always reflect the latest changes.
Users should assess whether published information is appropriate for their particular circumstances.
Xcel Rank offers digital marketing services, including search engine optimisation, Google Business Profile optimisation, paid advertising management, website development and related marketing support.
We aim to help businesses improve online visibility and create opportunities for customer enquiries.
However, we do not guarantee specific search rankings, enquiry volumes, advertising results or business revenue.
Results depend on numerous factors, including competition, market conditions, budgets, third-party platforms and business circumstances.
The exact scope, fees, responsibilities and terms of paid services will be agreed separately with each client.
Information displayed on this website does not itself constitute a service agreement.
Unless otherwise stated, the Xcel Rank name, branding and original website content, designs, text and graphics belong to Xcel Rank Ltd or are used under appropriate licences.
These materials are protected by applicable intellectual property laws.
You may access and share links to our website for legitimate purposes.
You must not copy, reproduce, republish or commercially exploit our original materials without permission, except where permitted by law.
Our Knowledge Centre provides general information about digital marketing, search visibility, online advertising and business growth.
The articles and resources are intended for education and information.
They are not guarantees of commercial performance or substitutes for advice tailored to individual business circumstances.
We work with or discuss technologies and platforms such as Google, Meta, WordPress and other digital service providers.
References to third-party brands do not imply official endorsement, partnership or affiliation unless expressly stated.
Each platform operates under its own policies and terms.
We cannot control changes to third-party algorithms, systems, policies or services.
We take reasonable care in maintaining our website and publishing information.
To the extent permitted by law, we are not responsible for losses arising solely from reliance on general website information or from external services outside our control.
Nothing on this page excludes or restricts liability where doing so would be unlawful.
Liability arising from paid client services will be governed by the relevant agreement and applicable law.
We may update this page to reflect changes in our website, services, operating practices or legal requirements.
The latest version will be published here with its revision date.
These website terms are governed by the laws of England and Wales, subject to any mandatory legal rights and protections that apply.
For questions about privacy, legal information or our website, contact:
Have a question about this policy or how we handle your information? We are here to help.
Ready to strengthen your online presence? Explore our services or get in touch to discuss your business goals.
Get In Touch →Contact Xcel Rank: hello@xcelrank.com
